Do you want to know who will sell next? We can tell you and show you how to leverage that information into more sales. I am Dave Veldkamp, owner of RE/MAX GR. Every year NAR tells us who is selling through their profile of a seller. It tells you the most common characteristics of sellers. Their average age, tenure at their current home, how they found their agent and so much more. You can find a link to the latest profile here.
How do we leverage the data for more deals? We deliver our message to those most likely to sell and here's how. Many title companies will pull addresses for a small fee. Many of you do this already, think just listed or just sold postcards. Most of us just have them pull homes in a specific geographic area. Did you know that they can search for a variety of facts on specific homeowners including age, tenure at the home, income, mortgage information and more.
Is this sounding familiar to the info from the seller profile? If the average seller is 56, we look for homeowners who are 51-61. If the average seller has a tenure of 10 years, we pull homes that have had the same owner for 8 or more years. When we want to get a specific message to homeowners with a significant amount of equity, we pull mortgage information. These are the next people to sell who need to hear our compelling messages. There are 4 more ways we leverage this information for more sales just us the link in the description. Now if all of this sounds interesting, but you're saying to yourself “this sounds like a lot of time and effort” ask me about First.io an app that can do it automatically.
As always our goal is to elevate our industry, which means we need to get our messages to more people in our industry. You can help by sharing this video with someone you think would benefit. A win for them and good will for you!
Keep Elevating Our Industry.
David Veldkamp
Owner | RE/MAX GR
Mobile: 616.460.6123
Office: 616.957.0700
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